What Strict Playtime Rule Did Dragons’ Den Star Just Reveal?

Understanding Sara Davies’ Unique Approach to Parenting and Business
In the world of entrepreneurship and television, few names resonate as strongly as Sara Davies. As the youngest female investor on the renowned BBC show, Dragons’ Den, Sara has made a significant impact, not just through her investments but also through her approach to parenting. Recently, she revealed a unique rule concerning her children’s friends during playdates, emphasizing her commitment to fostering an environment that prioritizes genuine interaction over digital distractions. This article delves into her parenting philosophy, her exit from Dragons’ Den, and her journey as a successful entrepreneur.
Sara Davies: A Brief Overview
Sara Davies, aged 41, is not just a television personality; she is a powerhouse in the business world. Joining Dragons’ Den in 2019, she quickly made a name for herself as the youngest female investor. With successful investments in companies like Sibstar, My Chocolate Shop, and Redcote Leisure Ltd, she has showcased her keen eye for promising business ventures. However, her focus is now shifting as she steps away from the show to dedicate more time to her family and her primary business, Crafter’s Companion.
The Decision to Step Back
In March, Sara announced her decision to take a break from Dragons’ Den. In her heartfelt message, she stated that her business would be her priority for the year. "When I commit to a business, I really commit," she shared, highlighting the dedication involved in her role as a Dragon. Her exit from the show is not a farewell but rather a strategic decision to refocus her energies on her company, which she founded in her university bedroom in 2005.
Parenting Philosophy: Digital Detox for Kids
Parenting in the digital age presents unique challenges, and Sara Davies is taking a stand against the pervasive influence of technology in children's lives. Speaking to the Daily Mail, she revealed a strict rule she has implemented for her children’s friends: a digital detox during playtime.
The Phone Box Rule
Sara explained that she has a designated box at her front door where the children must deposit their phones and iPads upon arrival. This simple but effective rule aims to encourage engagement and interaction among the kids. "I like to be the fun mam," she noted, emphasizing her desire to create a lively and enjoyable atmosphere without the distractions of screens.
Why This Approach Matters
In today's fast-paced world, children are often glued to their devices, which can hinder social interactions and the development of interpersonal skills. By enforcing this rule, Sara is promoting the following values:
- Face-to-Face Interaction: Encouraging kids to engage with each other directly fosters communication and relationship-building skills.
- Creative Play: Without screens, children are more likely to engage in imaginative play, which is essential for cognitive and emotional development.
- Mindfulness: Taking a break from technology helps children appreciate their surroundings and the people in their lives.
Addressing Concerns with Other Parents
Sara acknowledges the potential for misunderstandings with other parents regarding her rule. She is careful not to judge those who allow their kids to have smartphones, expressing her nervousness about discussing it in the school WhatsApp group. This shows her consideration for differing parenting styles, while still firmly believing in her approach.
Balancing Wealth and Values
As a successful entrepreneur, Sara Davies faces the challenge of balancing her wealth with her parenting values. She is determined to provide her children with experiences that instill a sense of appreciation and gratitude.
Lessons from Childhood
Reflecting on her own upbringing, Sara shared that her parents didn't have much money, yet she cherished the camping holidays they took together. This experience shaped her belief that material wealth does not equate to happiness or personal growth. She wants her children to understand the value of hard work and perseverance, just as she did.
Instilling Values through Experience
With her husband, Simon, Sara aims to raise their children, Oliver (11) and Charlie (8), with a strong work ethic and appreciation for life's simpler pleasures. "I want my kids to grow up appreciating things and understanding the value of money," she emphasized, highlighting the importance of hard work and determination.
Sara's Entrepreneurial Journey
While stepping back from Dragons’ Den, Sara is reaffirming her commitment to her company, Crafter’s Companion. This global business specializes in crafting tools and supplies, and it has become a significant part of her identity as an entrepreneur.
From University to Global Success
Sara's entrepreneurial journey began in her university bedroom and has since blossomed into a thriving enterprise. Her passion for crafting and her innovative approach to business have played a crucial role in her success. As she returns as CEO, she aims to steer the company towards further growth and innovation.
A Legacy of Empowerment
In addition to her business success, Sara has been recognized for her contributions to the economy, being made a Member of the Order of the British Empire (MBE) in 2016. She serves as an inspiration for aspiring entrepreneurs, particularly women in business, showcasing that determination and hard work can lead to significant achievements.
Conclusion: Sara Davies’ Balanced Approach to Life
Sara Davies exemplifies the balance between professional success and meaningful parenting. Her decision to implement a digital detox for her children’s friends during playdates reflects her commitment to fostering genuine connections and life skills in a technology-saturated world. As she refocuses on her business, she also prioritizes the values she wishes to instill in her children, ensuring they grow up grounded and appreciative of life’s true treasures.
As we navigate the complexities of modern parenting and entrepreneurship, Sara’s story prompts us to reflect on our own values and priorities. Are we providing our children with the tools they need to succeed in life, or are we allowing technology to overshadow meaningful experiences? How can we create environments that foster genuine connection while balancing our professional ambitions?
Frequently Asked Questions
What is the Phone Box rule that Sara Davies implements for her children’s friends?
The Phone Box rule involves having children deposit their phones and iPads in a box at the front door, encouraging them to engage in face-to-face interaction during playdates.
Why does Sara Davies believe in limiting technology during playtime?
Sara believes that limiting technology promotes better social interactions, creative play, and mindfulness among children, helping them appreciate their surroundings and relationships.
How does Sara balance her successful career with parenting?
Sara focuses on instilling values of hard work and appreciation in her children, drawing from her own upbringing to guide her parenting philosophy while managing her business commitments.
In a world where distractions abound, how do you ensure your children are engaged and present? #Parenting #Entrepreneurship #DigitalDetox
Published: 2025-06-21 12:39:20 | Category: Entertainment